MIPI Physical AI Birds of a Feather (BoF) Kickoff

To kick off MIPI’s recently established Physical AI Birds of a Feather (BoF) Group, MIPI is bringing together technical experts and market leaders to explore trends and technologies—and the role of MIPI interfaces—in the emerging humanoid robotics market.

The session will begin with an overview of the recently established Physical AI BoF, followed by a market overview presented by Samsung Market Intelligence and the MIPI Marketing Steering Group (MSG). We’ll conclude with an interactive discussion on the role of MIPI specifications in humanoid architectures.

Introduction to the Physical AI BoF

Presented by Edo Cohen, Vice Chair of the TSG and Chair of the Physical AI BoF
Get an introduction to the new BoF, which will analyze humanoid architectures and assess where MIPI specifications can be leveraged or expanded to address market needs. Sign up to participate in the BoF.

Humanoid Market Overview

Presented by Zach Haines, Samsung Senior Manager, Strategy & Market Intelligence at SSIC
A look at the humanoid robot semiconductor landscape, including:

• The multi-billion dollar semiconductor opportunity and key value chain players — OEMs, software vendors, and hardware suppliers
• Leading OEMs and their commercial deployments
• Lack of software maturity and limited access to robust training data as a key development bottleneck
• The semiconductor bill-of-materials for humanoid platforms
• Startup investment trends and funding
• China's humanoid robot ecosystem

Why MIPI and Humanoids

Presented by Edo Cohen, Vice Chair of the TSG and Chair of the Physical AI BoF
We’ll wrap up with a discussion of how the evolution of robotics systems creates an opportunity for MIPI to address gaps in standardized PHY, protocol and application interfaces with an architecture built on proven MIPI technology.

Meet the Speakers

Edo Cohen
Senior Vice President, Product, Valens Semiconductor

Edo Cohen serves as vice chair of the MIPI Technical Steering Group (TSG), and co-chair of the A‑PHY Working Group. Since joining MIPI Alliance in 2009, he has made valuable contributions to various working groups and previously held leadership positions as the vice chair and chair of the Display Working Group. Edo has more than three decades of experience as a senior system engineer, with extensive expertise in system architecture, technical specifications and project implementation. Prior to joining Valens, Edo worked as a senior system architect at Intel Corporation, leading efforts in the wearables and IoT division. He has also held senior staff system engineer roles at Marvell Cellular Division, overseeing the company's cellular processor environment, as well as engineering managerial positions at Floware, Alvarion, and NAMS. Edo holds an MBA and a bachelor of science degree in electrical engineering from Tel Aviv University.

Zach Haines
Senior Manager, Strategy & Market Intelligence at SSIC

Zach Haines joined Samsung Electronics in 2022, focusing on corporate strategy and demand planning across the compute semiconductor ecosystem. Prior to Samsung, he worked on the global business operations team at AMD, where he forecast PC and server compute silicon, developing insights and analytics. Previously, he ran market research at Datto, doing both competitive and market intelligence for hardware and software in backup and disaster recovery, and endpoint management. He also worked as a research data analyst at Bridgewater Associates and graduated from Southern Connecticut State University.